Warner Bros. Discovery announces post-split companies will be 'Warner Bros.' and 'Discovery Global'

Warner Bros. Discovery on Monday announced the corporate names and leadership teams of its two future businesses as the company prepares to split in mid-2026.

Its streaming and studios division will be called "Warner Bros." and its global networks segment will be named "Discovery Global."

Warner Bros. will house its movie properties, including DC Studios and its streaming service HBO Max. Meanwhile, Discovery Global will include its entertainment, sports and news networks, including CNN, TNT Sports in the U.S., Discovery, the Discovery+ streaming service and Bleacher Report.

"Over the past several years, we have made important strides across the business, launching and investing in a profitable, global streaming service and reinvigorating our studios to return them again to an industry leading position," said WBD President and CEO David Zaslav in a statement.

The company announced the split last month as WBD tries to navigate an industry-wide shift in consumers' viewing habits from traditional cable to streaming. The spinoff will create two publicly traded businesses, following a similar move by Comcast to split off its cable assets, including CNBC, in the coming months.

The new names announced by Warner Bros. Discovery are a callback to the two entities that existed before the company's merger: WarnerMedia and Discovery, Inc. That deal completed in 2022.

WBD also announced its top executives for both divisions, including 13 leaders for Warner Bros. and 16 at Discovery Global. Zaslav will lead Warner Bros., while current Warner Bros. Discovery CFO Gunnar Wiedenfels will become CEO of Discovery Global.

"With our unmatched portfolio of storytelling IP coupled with our incredible creative partners, and now an executive team of proven, bold, and committed creative and corporate leaders, we are in a strong position to launch and continue to meaningfully grow a company worthy of our storied past," Zaslav said.

Disclosure: Comcast NBCUniversal is the parent company of CNBC.