Vitamin Shoppe Founder Slashes Hamptons Estate Price From $125 Million to $79 Million

Photo credit (L-R): The Real Deal; Google Maps street view Vitamin Shoppe founder Jeffrey Horowitz has cut the asking price for his extraordinary Sagaponack estate to $79 million, after previously seeking as much as $125 million off market. The oceanfront Hamptons compound, assembled for roughly $2.7 million in the mid-1990s, now offers buyers a rare combination of privacy, Atlantic frontage and a privately designed nine-hole golf course. According to the New York Post, the property was listed at $89 million in summer 2025 before the latest reduction.The price cut is striking not only because of its scale but also because of what the estate represents. Built over decades by a founder who helped shape American retail wellness, the property has moved from an ambitious land assembly into one of Sagaponack’s most distinctive trophy offerings. Its revised price also reflects the realities of the ultra-luxury market, where even exceptional oceanfront homes can take time to find a buyer at headline-level valuations. Read more details about it here:A Hamptons compound with a private golf courseThe estate covers about 3.5 acres in Sagaponack, one of the Hamptons’ most exclusive villages. It...