Nine-year-old Ethan Sanborn's Kiid Coffee expands to 400+ retailers

Ethan and David Sanborn pitch Kiid Coffee on Shark Tank. Image Credit: PR Newswire While most kids his age were still figuring out what they liked, Ethan Sanborn was helping his father build a beverage business. What started as a family endeavour to create a coffee-flavored drink for kids has gradually blossomed into Kiid Coffee, a growing brand that got national exposure from the TV show Shark Tank. By 2026, the company had expanded its retail presence to more than 400 stores, giving the young founder an opportunity to take a childhood idea into the wider consumer market.Ethan Sanborn established Kiid Coffee with his fatherThe Sanborn family had a personal insight that led to the creation of Kiid Coffee. Ethan liked the taste of his father's coffee and sometimes wanted some himself. But a little boy would not do for traditional coffee. So David Sanborn, his father, began to investigate a different sort of beverage.Ethan also broke both his legs separately, according to Food Republic. Later the family learned that nutritional deficiencies were a contributor and began paying more attention to his diet. So David started working on a drink that would have the similar coffee-inspired f...