Edward Norton ran the 2009 New York Marathon for Kenya conservation

PC: National Geographic and MWCT In 2009, Edward Norton ran the New York City Marathon alongside Maasai warriors to raise awareness and funds for a conservation project in Kenya. His connection with the cause began after he visited Campi ya Kanzi, an ecolodge near Mount Kilimanjaro that linked tourism income with protecting land and supporting the local Maasai community. Norton later became involved with the Maasai Wilderness Conservation Trust, which grew from that initiative and expanded its conservation work across the Chyulu Hills. The marathon brought international attention to its community-based approach. As reported by CBS News, the trust says its conservation efforts cover approximately 280,000 acres of Kenyan wilderness.Edward Norton and the Kenya ecolodge that became a conservation trustItalian conservationists Luca Belpietro and Antonella Bonomi established Campi ya Kanzi as an ecolodge near the foothills of Kilimanjaro. Its purpose went beyond tourism. Revenue from visitors was intended to give the surrounding Maasai community an economic reason to keep the landscape intact.Four years after the camp was established, Belpietro and Bonomi created the Maasai Wilderness Co...