Atletico Madrid coming under U.S. ownership after deal with Apollo Sports Capital

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Atletico Madrid's Marcos Llorente celebrates scoring his side's third goal during a Champions League opening phase soccer match between Atletico Madrid and Union Saint-Gilloise in Madrid, Spain, Tuesday, Nov. 4, 2025. Manu Fernande/AP hide caption

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Manu Fernande/AP

MADRID — Atletico Madrid is about to come under American ownership.

Apollo Sports Capital, an asset management company, will become the Spanish club's majority shareholder early next year, Atletico announced on Monday. No financial details were disclosed.

Wrexham co-owners Ryan Reynolds (from right), his wife Blake Lively and Rob McElhenney pose with fans before the English League One soccer match between Wrexham and Charlton Athletic at the Racecourse ground in Wrexham, Wales, on April 26, 2025.

Chief executive Miguel Ángel Gil and president Enrique Cerezo will stay in their positions to ensure "continuity of vision and leadership," the two parties said in a joint statement.

Gil's position at Atletico has elevated its influence in soccer, as he is a member of the executive committees at both the influential European Football Clubs group and UEFA.

The statement also said the deal for Atletico "is not part of a multi-club control ownership strategy."

"The investment by ASC will reinforce the club's position among football's elite and support its ambition to deliver long-term success for millions of fans worldwide," Atletico and Apollo said. "As long-term investors, ASC and the existing shareholders will partner with Atlético de Madrid's management to enhance the club's financial strength, sporting competitiveness and community impact."

Apollo Sports Capital has also invested in the Madrid Open and Miami Open tennis tournaments.

The company said it "intends to invest additional capital to support the club's long-term plans, including further investment in Atlético de Madrid's teams and in major infrastructure projects" such as Ciudad del Deporte, a sports and entertainment district adjacent to its Metropolitano Stadium home.

Former president of the Spanish football federation Luis Rubiales, is seen during his trial in a courtroom outside of Madrid earlier this month. He was found guilty of sexual assault over his unsolicited kiss on player Jenni Hermoso.

Atletico, coached by Diego Simeone since 2011 and currently fourth in La Liga, is an 11-time Spanish champion, most recently in 2021. The team reached the Champions League final in 2014 and 2016, losing to Real Madrid both times.

Rob Givone, portfolio manager at ASC, described Atletico — founded in 1903 — as "one of Europe's great sporting institutions."

Previous investors in Atletico have included Chinese conglomerate Wanda, which sold its stake to Israeli billionaire Idan Ofer's Quantum Pacific Group.

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